Master’s Degree of Art Director in Graphic Design - Major in Creative Advertising
Certified level 7 by the French National Directory of Professional Certifications (RNCP)
The Master’s Degree of Art Director in Graphic Design - Major in Creative Advertising aims at developing the creative, conceptual and graphic dimension of the student throughout several cross-curricular projects.
This program will train creative students that are able to offer and present their ideas, to assemble a team and manage it, to surround themselves with qualified professionnals in order to fulfill an assignment, and carry out a project working for an agency or as a freelancer.
Possible status, pace: You can apply to this Master's Degree as a graduate student, as part of your continuous education or with a work-study program (apprenticeships or vocational training schemes). Indicative pace: one week spent in school for every two weeks spent working in a company. 1120 hours of training. This program is APEL compatible.
Duration of the course: Two years
Career Prospects: Art Director in graphic design working in a communications agency, an advertising agency, or in the communications department of a company. The art director in graphic design is in charge of the visual dimension of a communications campaign and takes part to the various stages of the design, the negociations and the execution of a project. The art director conceives and manages the entire graphic design and allocates the work that needs to be carried out by the other professionals working on the project.
Once a year, Autograf's Creative Design students meet with students from ESA 3 Business School. Representing some fictional agencies, they get to provide a solution to a real client's communications brief by setting up a full campaign: communication strategy, recommandations, action proposals, design, budget, etc.